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How Industrial Businesses Can Generate B2B Leads Using Digital Marketing

While there is a huge amount of information available for businesses interested in generating business-to-consumer (B2C) leads and sales using digital marketing, it’s significantly more difficult to...

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Media Buying Basics: Testing PPC Targets Using the Google Display Network

Is your business outgrowing search and social advertising? One of the best ways to increase your website’s traffic and generate new leads and sales is by placing your display ads on blogs and online...

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7 Tips for Marketing Your Business Online Using the Adwords Search Network

  Are you searching for new customers, users, or sales leads? Google Adwords is a fantastic platform for generating traffic to your company website, and the Search Network – Adwords’ core service – is...

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How to Create an Ideal Customer Profile to Define Your Target Market

  Even the best looking advertisements, most persuasive sales copy and impressive product will fail to sell without an understanding of the type of customer you wish to sell to. Because of this, it’s...

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Becoming Accessible: How to Make it Easier for Prospects to Contact You

  Imagine you’re sitting in a café drinking a cup of coffee. Across the café from you is someone sitting on their own. Their arms are crossed, their headphones firmly in their ears and their attention...

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From Visit to Lead to Sale: How to Respond to Inquiries from Prospects

  You’ve designed a beautiful website, filled it with engaging and interesting content and optimized it for search. The traffic is starting to come in and people are leaving inquiries using your lead...

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5 Confidence Boosters to Include on Your Website to Boost Leads & Sales

Ask many marketers how to increase online sales and they’ll reply with a simple and predictable strategy: generate more traffic. While more traffic does mean more sales, it’s far from the most...

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How Understanding Your Prospects Helps Your Business

Ask a successful entrepreneur the key to their success and they’ll probably tell you about the importance of having a unique idea, being able to execute a strategy and manage a large team. While these...

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B2B 101: 10 Tips for B2B Companies Interested in Selling More Online

Is your B2B company just getting started with online marketing? There’s a massive amount of information out there on marketing your B2B business online, some of it fantastic and some of it… well, not...

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5 On-Site Elements That Reduce Your Website’s Conversion Rate

Conversion optimization can seem difficult at first, but once broken down it often becomes a process of addition and subtraction. Elements that increase conversions are made more prominent, while those...

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Image may be NSFW.
Clik here to view.

How to Create an Ideal Customer Profile to Define Your Target Market

  Even the best looking advertisements, most persuasive sales copy and impressive product will fail to sell without an understanding of the type of customer you wish to sell to. Because of this, it’s...

View Article

Image may be NSFW.
Clik here to view.

Becoming Accessible: How to Make it Easier for Prospects to Contact You

  Imagine you’re sitting in a café drinking a cup of coffee. Across the café from you is someone sitting on their own. Their arms are crossed, their headphones firmly in their ears and their attention...

View Article

From Visit to Lead to Sale: How to Respond to Inquiries from Prospects

  You’ve designed a beautiful website, filled it with engaging and interesting content and optimized it for search. The traffic is starting to come in and people are leaving inquiries using your lead...

View Article


5 Confidence Boosters to Include on Your Website to Boost Leads & Sales

Ask many marketers how to increase online sales and they’ll reply with a simple and predictable strategy: generate more traffic. While more traffic does mean more sales, it’s far from the most...

View Article

Image may be NSFW.
Clik here to view.

How Understanding Your Prospects Helps Your Business

Ask a successful entrepreneur the key to their success and they’ll probably tell you about the importance of having a unique idea, being able to execute a strategy and manage a large team. While these...

View Article


Image may be NSFW.
Clik here to view.

B2B 101: 10 Tips for B2B Companies Interested in Selling More Online

Is your B2B company just getting started with online marketing? There’s a massive amount of information out there on marketing your B2B business online, some of it fantastic and some of it… well, not...

View Article

Image may be NSFW.
Clik here to view.

5 On-Site Elements That Reduce Your Website’s Conversion Rate

Conversion optimization can seem difficult at first, but once broken down it often becomes a process of addition and subtraction. Elements that increase conversions are made more prominent, while those...

View Article


Image may be NSFW.
Clik here to view.

Get Ten Times the Traffic to Your Website

The easy answer to get more traffic to your website is with more content, because content is king.  One important key, however, is to develop content that people are actually looking for.  The other...

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Timing is Key – The Best Time for SEO

When is the best time to start SEO for your brand new or newly redesigned website? I get a lot of customers coming to me with either a current website in need of a redesign or with a newly launched...

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When Will SEO Not Work for Your Business?

I was on a discovery call recently with a potential client, an international business owner.  He is in the food subscription business, and wanted to start doing some SEO.  He had been spending about...

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